Asakuchi Sake Tasting Tour in Okayama : Shinro Shuzo

updated: January 07th, 2025

Discover exquisite sake at Shinro Shuzo, a traditional brewery located in Asakuchi City, Okayama Prefecture. Experience the rich flavors and craftsmanship of fine sake today!

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    Overview


    Shinro Shuzo is located in Kanemitsu Town, Asakuchi City, Okayama Prefecture, about a 15-minute walk from JR Kanemitsu Station.
     This historic sake brewery has been beloved by many since its founding in 1909.
     There are no specific business hours set for the store, so it's recommended to check in advance before visiting.
    The interior of the store exudes a unique atmosphere, with an impressive traditional entrance and decor.
     Visitors can feel the weight of history as they enter.
     Shinro Shuzo primarily offers the sake "Shinro," with its "Shinro Ginjo 720ml" being particularly popular.
     This sake uses Okayama Prefecture's Akebono rice, which undergoes low-temperature fermentation and is carefully matured in storage tanks.
     As a result, it boasts a refreshing taste that pairs wonderfully with traditional osechi cuisine.
    Additionally, "Shinro" is well-loved for its smooth mouthfeel and pleasant finish, earning the support of many sake enthusiasts.
     Served as a chilled sake, it is characterized by its refreshing aroma without any harsh aftertaste, making it a delightful experience that seeps into your very being.
     This high-quality sake is perfect for enjoying during a casual drink at home or during special dining occasions.
    Moreover, in the region, it is also used as sacred sake for the Konko Faith, making it cherished by many believers.
     The name "Shinro" carries the meaning of "dew of the gods," allowing one to enjoy a cup filled with gratitude.
    Culinary artisans in this area select their ingredients with care, utilizing meticulously sourced raw materials from across Japan.
     The craftsmanship results in sake that leaves a memorable taste on anyone who tries it.
     The brewery is also proactive in new endeavors, making daily efforts to bring joy to each customer.
    We invite you to visit Shinro Shuzo and experience the charm of this traditional sake brewery.
     The deep flavors and rich aromas are waiting for you.


    Map


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